The Survey says ...

This is something that has been bothering me for a while - it is especially relevant when trying to discuss social changes, e.g. to marriage. For the current sermon series on Aussie culture I've been re-reading Advance Australia ... where? by Hugh MacKay - a social researcher who gives an excellent summary of where Australia is 'at' today.

In his introduction, however, he makes the following two points by way of clarification about the study of attitudes:

1. It is very dangerous to assume too much from what people say: "we are all very good at saying one thing and doing another."
2. It is also dangerous to assume attitudes predict behaviour when it's usually the other way round. "Banners don't make the wind blow a certain way. Attitudes are an indicator of how we've reacted; they are not reliable predictors of how we might react to something that hasn't happened yet."

FWIW I agree with this. Now these comments are only by way of introduction. MacKay then goes to base his book on research and surveys etc. So he obviously sees the benefit of such studies, he is just wary about any over-reliance. Well I do wonder if we are becoming over-reliant. ISTM that whenever the government wants to do something they usually roll it out with some survey that (allegedly) proves what they want it to. I am very wary of this straight 'we must do what the survey says' approach precisely because of the two points above. I wish such research was used more as the start of a discussion rather than as the end of an argument.

So, is this a worrying trend in our culture or just another example of the on-set of grumpy old man syndrome (in me)?